Ghost Rate Index: which senders actually honour an unsubscribe

We are running a published study from a lab mailbox: subscribe to hundreds of real brands, unsubscribe from all of them, then measure who is still emailing 30 and 60 days later. The result is a public dataset and an annual index of the senders that ignore you. Day-30 read is done; day-60 lands in October, publication follows.

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Status

In Progress

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Feature Request

Date

5 days ago

Author

Chris Devine

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